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Kimi Johnson is a wife, mother of two, and publisher of Purpose Driven Women Magazine. Passionate about purpose, she founded PDWM to spread the Good News of Jesus Christ and encourage women to embrace their stories while evolving into the woman they were created to be. With a professional background in curriculum development and training, Kimi uses her creativity to motivate, educate, and encourage women from different walks of life.

She is the owner of Purpose Pals, LLC, where helps women who want to gain clarity about their purpose by providing strategies to identify and overcome limiting beliefs, discover their inner gifts, and live the life they were created to live. Women love her relatable, transparent, and energetic approach to sharing her story and empowering women to live life purposefully driven.

Kimi believes in and practices Nonviolent Communication (NVC) strategies to create spaces for people to be seen, heard, and valued. She serves on the executive board of Connection First, Inc- a non-profit based in Tallahassee, Fl. that focuses on expanding NVC and restorative practices to counter the effects of epidemic trauma in the community.

To contact Kimi Johnson email her at

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Meet the Publisher...

My Story...

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Before I decided to launch Purpose Driven Woman magazine, I was a hairstylist working in the beauty industry for over 10 years. I watched women from all walks of life flip through numerous magazines searching for that one style that screamed, “This is you!” While in my salon, I have heard countless jaw-dropping remarks from women, searching for the person they were created to be. These women were physically beautiful yet crying on the inside because they did not understand who they were in Jesus Christ. I saw that no amount of money, friends, or men, could have saved any of them, and me, from reaching this point. The more I listened to these stories and realized how much we all have in common, the stronger my desire became to encourage women to be all they are created to be.


One day while reclining on my sofa at home, I reflected on my purpose. I thought about the things I liked, the things I disliked, and the ways that I could make a difference. As I contemplated, I began to seek the Lord concerning my purpose. However, it wasn’t until I was at the lowest point in my life, when things began to change. I was a single mother; my son was only 6 weeks old and my life was falling apart. While I was thinking how I was going to fix my situation, the Lord was dealing with me about publishing a magazine. A magazine? That was the last thing I thought I was good enough to do. Publish a magazine? This can’t be right. I had absolutely no experience in the magazine industry. I questioned the Lord, “Me? Do a magazine? But how, Lord? I’m not good enough? Who is going to buy or read a magazine published by me?” Eventually, I started believing my negative thoughts and insecurities.


 Those thoughts carried on for years until one day my pastor walked into my office and said, ‘I’m not sure why I’m showing you these but…’ and he placed a stack of magazines that he self published on my desk. That’s right, you heard me! The Holy Spirit knows how to get your attention! I burst into tears, and that was the day I connected with my PURPOSE! Not long after, I found out, I was more than enough. All I needed to do was step out in faith and God would do the rest. Now, I have embarked on a movement to let women all around the world know they too, are more than enough.


Within the stories of Purpose Driven Women Magazine, I pray that you are graced with empowering words of encouragement and motivation to aid you as you travel on life's purpose journey. We believe that testimonies change lives, and when God puts His “super” on our “natural,” we can’t be stopped because we are all Purpose Driven Women.

Purpose Driven Lessons from Kimi Johnson

Faith Development Programs

Being Purpose-driven Requires Faith

by Kimi Johnson

Meditating on Beach

Being Purpose-driven Requires Prayer

by Kimi Johnson

Cute Notebooks

Being Purpose-driven Requires Prioritization

by Kimi Johnson

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